hagler's blog

Video Killed the Radio Star?

We live in a world consumed by entertainment and media. From what we know from earliest recorded history, we humans have always sought ways to entertain ourselves and others. Entertainment has come in the form of music, art and storytelling, and we are still enthralled with these; the only difference is that the medium we use has changed. For example, listening to each other tell folk tales by candlelight has been replaced by popular radio shows such as The Phantom and The Lone Ranger.

Twitter or Pinterest?

I don't miss the old days of social networking. It was just more complicated when everyone was trying to get in to the space. The history of technology shows us that oftentimes there will be one major company, one major competitor and several, much smaller alternatives. The trend continues, though paradigm shifts can and do happen. So, how do you determine what is best for your brand?

Your Company Name in Today's Web

Have you ever had the perfect name for your company or product but you couldn't use it because it was already taken? Gene Simmons was in a similar situation when he was originally putting his band together - tons of other groups were performing under the name "Kiss". Luckily, Gene had the foresight to trademark "Kiss" and "KISS" for use in audio recordings, which prevented any other band from releasing music under the same name.

Pinterest

In recent months, countless brands have been jumping on the Pinterest bandwagon, and who can blame them? After all, Pinterest surpassed 10 million unique U.S. visitors quicker than any other standalone website in the history of the Internet. It has over 10.4 million registered users, with 2 million of those logging in daily via Facebook and 9 million logging in monthly via Facebook.

Good Social Strategy

Many people believe that managing your social networks can be as easy as having an intern or assistant post status updates or tweets. Oftentimes when I ask clients what their social media strategy is, the most common answer I hear is that simply posting updates is more or less their game plan. Ultimately, though, a good social strategy is more than just "shouting" online and hoping someone out there will hear you.

Building Momentum on Facebook

It goes without saying that Facebook is the most powerful social networking platform in the world. In fact, Facebook will soon have 1/7 of the world's population using its service, which equates to approximately one billion people.

MusicCityNetworks Featured in Country Weekly

In a recent issue of Country Weekly, MusicCityNetworks was highlighted with a two-page spread. Lang Scott and Craig Dunn gave their insights on MCN's unique aproach to building websites using a few examples from some recent projects. Click the links below to read the full article.

Authorship in Search

Visibility on the web is an important part of your brand. Chances are, there are other brands and brand names similar to yours that are competing with you for spots on search rankings. Getting to the top of the first page seems like an uphill battle that requires constant focus and attention.

Advertising on Facebook

Many of our clients come to us in search of better online visibility for their brand. More specifically, they oftentimes want to increase the number of "likes" on their Facebook page. Having Facebook's 750 million users engaged and talking about your brand would be the ultimate success, but if you don't have millions, or even thousands of likes, building that foundation can feel like a daunting task. 

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